4. Awful Presentation
It’s also worth paying at least token attention to the presentation of the website, in order to assess whether or not it has been set up as a viable and legitimate business. Generally speaking, if it looks as if the site has been thrown together for pennies and the content has been written by those who can barely string a sentence together, chances are it is far from the real deal. It’s not to say the presentation alone can be used to verify quality, but it should definitely be taken into account.
If you get the impression you are dealing with amateurs, why on earth would you listen to their advice?
